CLOUD COMPANY (SALES AND MARKETING DIRECTOR)

  • Orchestrated comprehensive sales and marketing strategies for THE leading industrial tank cleaning equipment manufacturer, achieving rapid company growth and a HIGHLY successful exit.

  • Led B2B sales initiatives, serving as the primary liaison for major industry players INCLUDING COCA-COLA, Anheuser-Busch, GALLO WINES, TYSON FOODS and Exxon Mobil.

  • Revitalized corporate branding, including a website overhaul and enhanced digital presence, which halved marketing expenses while doubling new customer acquisition.

  • Streamlined internal processes with a robust CRM system, enhancing team collaboration and customer satisfaction. Diversified product offerings by introducing centrifugal pumps and turnkey solutions, boosting profit margins and END-user experience.

  • Collaborated with the CEO to identify potential buyers and facilitate negotiations, culminating in a lucrative acquisition.

  • Developed and executed targeted pay-per-click advertising campaigns and SEO strategies, significantly reducing marketing spend by 150%.

  • Designed and managed a mobile product demonstration and service van program, facilitating hands-on client engagement and service delivery.

  • Implemented customer follow-up protocols, amplifying parts and service business expansion.

  • Enhanced trade show presence and print collateral, reinforcing brand identity and market penetration.

  • “I initially contracted with Jason for a website re-design. He quickly became a critical asset to our entire operation, expertly directing all sales and marketing related activities and assisting me with day-to-day company management and strategic planning through a highly successful exit. ”

    Kim Boege, CEO, Cloud Company

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